A combination of latest research and trends, backed with relevant industry experience, this accredited PD online course takes a fresh look at how to best navigate the online ‘always connected’ world of our teen girls.
:: Completion of 5 hours accredited PD, registered with TQI and NESA.
:: Tools and techniques to promote student resilience and positive social behavior towards media marketing.
:: Resources to manage the current challenges media creates for girls self-esteem, helping build their critical thinking and confidence.
:: Insights to help build students emotional intelligence competencies and manage the impact of negative media messages effectively.
:: A renewed sense of purpose and understanding for educators on how teen girls can not just survive, but thrive in their media world.
Incorporating a powerful combination of proven strategies, real-life case studies, the latest research finding and fresh content from the actionable book, GirlTribes.
Delivered in Helen's unique style, this online workshop is dynamic and impactful.
PLUS you’ll receive a downloadable Action Kit for students, to facilitate sessions in class on specific topics. With a clear class outline, you can generate student discussion and spark creative critical thinking and problem solving on all the key topics covered in the program.
"Thank you for such an engaging and powerful PD. It is wonderful to see the challenges that you put forward that will assist our girls growing up through this media focused world.
I have downloaded the Action Kit and it looks amazing!"
~ Heather Mutton, Gungahlin College
"The whole program is really useful, especially the videos and the analysis of the words used. I will think more critically now too, especially about how advertising reinforces gender stereotypes.
I would recommend this workshop, it’s worth it!”
~ Mark Falkland, Canberra Girls Grammar School
"I found this PD very thorough and engaging with great resources and links.
The course was easy to navigate. It is constructed so that it can be completed easily in a few small chunks or just as easily on one sitting.
This is an essential course for anyone teaching teen or tween girls."
~ Mel Colquhoun
"This PD provides teachers with immediate conversation starters for developing enhanced
self-esteem and self-awareness for young people in your care.
It was easy to navigate and things were clearly set out."
~ Rohan Langford, Saint Clare's College
" Well structured and engaging. Very useful for any teacher of teenage girls."
"Powerful and important concepts delivered!'
"Teachers, you will learn and enrich your understanding about media marketing and the effects on teen girls”
~ Teachers, Canberra Girls Grammar School
Helen Roe is a leading authority on marketing with over twenty years international marketing management experience with global brands. She held management positions with brands such as Coca Cola, Nivea, Colgate Palmolive, Jergens and John Frieda and now consults and coaches with public and private sector clients through her online business helenroe.com
Helen is passionate about empowering our youth, in particular teen girls, to think creatively and critically about their digital lifestyles, build strong personal values and feel confident in their choices. Her book GirlTribes was published in 2016, helping teen girls to thrive in our media marketing world.
Helen's work has been featured in: